How radio brings news and information to Americans. With footage of many news events covered by radio and images everyday life in the late 1950s. Explains how radio serves in the Cold War and during natural disasters.
Run time 18:04Producer UnknownSponsor National Association of BroadcastersAudio/Visual Sd, B&W
August 18, 2005
Great, romantic view of radio
When one considers that this was made in 1958, it is no wonder there was such an effort being put into pushing radio. Television exploded in the mid-fifties, and many radio stations saw it as their tombstone. This film may go a bit over the top in romanticizing radio, but it certainly does point out what many take for granted. Especially in late-fifties.
Many times, the film is very poetic in nature. You almost want to shed a tear for our friend the radio by the end.
Out of all the films about radio on the archive, this is by far the best put together film. I also recomment the film on independent radio stations.
February 27, 2004
"And here's one more special for today"
Something of a National Association of Brodcasters companion piece to "Welcome Guest in the House." That film about TV had the wonderful voice of Don Ameche while this one is narrated by some marginal announcer with a voice that sounds like it was over a telephone representing what is heard on the radio. Ironic given the subject.
Like that other film, no mention of entertainment, just news and sports. But unlike that other film, this one points out how advertising helps the housewife by keeping her informed of sales on food and shoes.
July 8, 2003
How radio is good (insert clip here)
Quite an ironic little picture of showing radio's progress by showing every news clip imaginable. Everything, from President Hoover winning the election to Hindenburg ("Oh the humanity!" explosion! We do also, get a nice overview of what the radio can be used for, eg weather forecasts, traffic forecasts and announcing sales (sale on beef shanks!). Quite a simple (and obvious) film, but one which can be enjoyed on it's merits. Reccomended!